HORTEX has been awarded a Superbrand Russia 2007!
03.09.2007
This status has been bestowed by the decision of Superbrands’ independent Expert Council headed by President of the Russian Union of Industrialists and Entrepreneurs Alexander Shokhin, on the basis of objective results of the domestic market analyses made by such partners of the Russian Superbrands Program as COMCON, ACNielsen, RBC, etc.
According to investigations Hortex quality products are leaders in the volume of sales, brand recognition and customers' loyalty. It’s been already the third time Hortex became the leader on the market of consumer goods in its product category in Russia.
Since its launch in 1995, Superbrands has gone from strength to strength and now operates in over 55 countries worldwide. The programmes run by Superbrands are recognised as a benchmark for brand success.
The 2007 Superbrands’ list can be viewed on www.super-brands.ru.